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Nana Yaw Kesse
December 29, 2019
Rogue Branding – Case study of the Shatta Wale Brand
Introduction A social media post from a friend got me thinking. Do brands have to be consistent to enjoy a high degree of equity? Do
[…]
July 27, 2018
Meet Wan-O: the rapper braving all odds to get his music directly to fans
For over five years, rapper Wan-O has been on a peculiar musical journey. If you frequent the Accra Mall, there’s a chance you may have encountered
[…]