Marketing & Corporate Strategy

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  Bawumia is right about novelty of Ghana’s Universal QR CODES. Dr. Kobby Mensah got it wrong.

  December 3, 2020 0

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  Following the recent lecture by the Vice-President, Dr Mahamudu Bawumia in which he stated that Ghana’s recently introduced Universal QR code was the first of its […]

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  Why A Business Plan Is Not Overrated Or A Waste Of Time – Breaking The Issues Down For The Layman

  November 13, 2020 0

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  Deploying The Tri-Component Attitude Model To Revive Ghana’s Hospitality and Leisure Industry After The Coronavirus Pandemic

  May 13, 2020 0

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  Position-Based Competitor Strategies – Some Illustrations from Ghana’s Radio and Telecom Industries

  January 20, 2020 0

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  Strategic Club Marketing – A Few Experiences from the Ghana Premier League

  January 10, 2020 2

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